Advertise with CPB Canada

  • Quarterly Magazine
  • Website
  • Email Marketing
  • Sponsored Content

Connect with Canadian Accounting Professionals

The Certified Professional Bookkeepers of Canada (CPB Canada) has partnered with The Davis Media Company Inc. to deliver a fully integrated suite of print and digital media connecting thousands of accounting professionals nationwide. Through Numbers & Sense Magazine, The Bookkeepers’ Vault (annual publication and online marketplace), monthly newsletters, website advertising, and exclusive promotional e-blasts, CPB Canada’s media network provides unmatched reach and engagement across Canada’s accounting industry.

Each channel is designed to promote learning, innovation, and excellence within the profession — sharing thought-provoking content, practical solutions, and valuable partner insights that help accounting professionals and business owners thrive. Advertising with CPB Canada positions your brand in front of an active, trusted audience of accounting decision-makers who rely on these platforms for professional growth and industry connection.

Why Advertise With CPB Canada?

01

Connect with Canada’s Accounting Professionals

CPB Canada is the largest and fastest-growing association representing Canada’s bookkeeping and accounting professionals. As the national certifying body and leading professional development organization for the profession, CPB Canada empowers over 2,300 members and engages a broader community of 6,000+ professionals nationwide through its trusted print and digital media — a network spanning every region of the country and advising thousands of Canada’s small and medium-sized businesses.

02

Reach CPB Canada’s Network Directly

Looking to connect with accounting professionals who influence business purchasing decisions? We’ve got you covered. CPB Canada reaches over 6,000 active professionals who rely on our communications to stay informed, relevant, and connected. Our network looks to CPB Canada's print and digital media to discover the latest innovations accross the accounting profession.

Our members and subscribers trust CPB Canada for resources, education, and solutions that help their businesses and clients succeed.

03

Amplify Your Organization's Impact Nationally

CPB Canada offers powerful, multi-channel marketing platforms that help partners reach and influence accounting professionals year-round.

From Numbers & Sense Magazine and the Bookkeepers’ Vault Annual Publication & Online Marketplace, to monthly newsletters, website, and exclusive promotional e-blasts, your brand can gain measurable exposure, build recognition, and strengthen your affiliation with CPB Canada — a name trusted across Canada’s accounting industry.

Discover CPB Canada’s Industry Media Suite

Consistent, high-impact touchpoints across print, digital, and direct channels.

NUMBERS & SENSE MagazineQuarterly

NUMBERS & SENSE Magazine

Quarterly Print + Digital Publication — Each quarter, Numbers & Sense delivers insights, tools, and best practices to help accounting professionals succeed in an evolving industry. Distributed to CPB Canada’s members and subscribers across Canada, the publication offers thought leadership, profiles, and partner content that builds brand authority and engagement within the bookkeeping and accounting community.

  • QuarterlyFrequency
  • Print + DigitalFormats
  • 6,000+Circulation
Available Opportunities: Display Advertising, Sponsored Content, Premium Positioning
The Bookkeepers’ VaultAnnual

The Bookkeepers’ Vault

Annual Print + Digital Publication + Online Marketplace — Released annually alongside the Q3 edition of Numbers & Sense, The Bookkeepers’ Vault connects accounting professionals with innovative solutions, tools, and service providers. Its companion platform, BookkeepersVault.com, is updated in real time throughout the year, offering an interactive marketplace of products, services, and events.

  • Annually with Q3 N&SRelease
  • Print + Digital + WebFormats
  • 35,000/yrCombined Reach
  • 3,000+Print Circulation
  • 20,000+Digital Edition Reach
  • 1,000+ Bookkeepers/mthOnline Traffic
Available Opportunities: Buyers' Guide Listings, Display Advertising, Sponsored Content, Premium Positioning
The RoundupMonthly

The Roundup

Delivered on the first Thursday of every month, The Roundup reaches CPB Canada’s full national audience of 7,000+ accounting professionals. This digital digest features association news, professional development opportunities, and sponsor highlights — keeping members informed and engaged across CPB Canada’s network.

  • 7,000+ SubscribersAudience
  • MonthlySchedule
  • 45.8%Average Open Rate
Available Opportunities: Leaderboard and Box Banner Advertising
CPB Canada Website AdvertisingAlways-on

CPB Canada Website Advertising

High-Traffic Exposure at cpbcan.ca — With over 100,000 monthly pageviews, cpbcan.ca serves as the digital hub for CPB Canada members and visitors seeking designation requirements, events, professional development, and updates. Advertisers receive year-round exposure as one of ten rotating banner spots featured prominently throughout the website.

  • 100,000+ PageViews/mthTraffic
  • 10 SpotsRotation
  • ExclusivityLimited Inventory
Available Opportunities: Leaderboard Banner Advertising
Promotional Direct Emails (PDEs)Limited inventory

Promotional Direct Emails (PDEs)

Exclusive, high-impact e-blasts allow advertisers to send their message directly to CPB Canada’s audience. Each campaign appears between CPB Canada’s official header and footer for a fully branded look — delivering measurable engagement and strong conversion potential.

  • 43.2%Average Open Rate
  • 250+Average Clicks
  • 5,750+ SubscribersAudience
Available Opportunities: Entire Email Sponsorship
by the numbers

By the Numbers

Connecting Over 6,000 Accounting Professionals Nationwide

Created for bookkeepers, by bookkeepers, CPB Canada is the largest and fastest-growing accounting association in Canada — representing more than 2,300 members and reaching over 6,000 accounting professionals through its suite of print and digital media.

Our audience extends well beyond CPB Canada’s membership, encompassing a national community of accountants, bookkeepers, and financial professionals who subscribe to CPB Canada communications to stay informed about the latest industry trends, tools, and professional resources.

These professionals play a critical advisory role to Canada’s small and medium-sized businesses (SMBs) — meaning that by marketing with CPB Canada, your brand gains exposure to thousands of trusted advisors who directly influence business purchasing decisions nationwide.

6,000+Subscribers
2,300+Members
1,200+Certified Members

Trusted by Industry Leaders

Explore Some of CPB Canada’s Advertising Partners

Accounting and bookkeeping professionals rely on trusted solutions to serve their clients efficiently and keep their own practices running smoothly. From accounting software, tax and payroll solutions, and payment and invoicing platforms, to business banking, workflow automation tools, insurance providers, and continuing education resources and much more — CPB Canada connects decision-makers directly with the products and services they depend on most.

Below are just a few of the leading organizations who trust CPB Canada’s media platforms to reach and engage accounting professionals across Canada — building visibility, credibility, and measurable results.

Analytix
Analytix
Accounting Practice
Accounting Practice
Artiffex
Artiffex
Coraltree
Coraltree
Dext
Dext
Helcim
Helcim
Ignition
Ignition
Payment Evolution
Payment Evolution
Payworks
Payworks
PFU Canada
PFU Canada
Plooto
Plooto
Poe Group Advisors
Poe Group Advisors
PSI
PSI
Qnap
Qnap
Sage
Sage
Spire
Spire
Telpay
Telpay
Wagepoint
Wagepoint
Wolters Kluwer
Wolters Kluwer
Xero
Xero
Zoho
Zoho

Annual Marketing Packages for Every Budget

We Have 4 Levels of Effective Ad Campaign Packages To Choose From!

Designed With Results in Mind

  • Target ideal customers
  • Strengthen brand loyalty
  • Educate! Ensure product awareness
  • Compete and win customers
  • Increase sales & market share
  • Remain relevant & most trusted
  • Reinforce your messaging
  • Drive qualified website traffic
  • Showcase other business offerings
  • Support Canada's bookkeeping professionals

National Marketing Options

Feature your brand, products, services, technology and/or equipment solutions within CPB Canada’s suite of print and digital media that includes our quarterly magazine, website, electronic newsletters, promotional direct emails and sponsored content opportunities. Connect with thousands of Canadian bookkeepers and accounting professionals, as well as reach thousands of accounting and bookkeeping firms across the country, consistently throughout the year.

NUMBERS & SENSE

4× / year

CPB Canada’s Flagship Quarterly Publication

Since its launch in 2022, Numbers & Sense Magazine has become the trusted voice of CPB Canada and a cornerstone resource for Canada’s accounting and bookkeeping professionals. Each quarterly edition delivers practical insights, expert perspectives, and industry trends that support professional growth and business success.

Available in both print and digital formats, Numbers & Sense is celebrated by readers for its ability to combine in-depth learning with convenience. Many professionals enjoy the printed magazine as a chance to step away from their screens and focus on development, while others engage with the digital edition’s interactive features — including mobile-responsive scrolling articles and a built-in audio listening option that allows them to read or listen anytime, anywhere.

Whether in print or online, Numbers & Sense continues to set the standard for association publishing — offering meaningful content and measurable value to both readers and advertisers.

Production Schedule

IssueSales/Art DeadlineImpact Date
Q1 2026January 9, 2026February 2026
Q2 2026March 27, 2026May 2026
Q3 2026June 26, 2026August 2026
Q4 2026September 25, 2026November 2026

Key Details

Print/Digital Circulation
3,000 Print + 6,000 Digital
Frequency
Quarterly (Feb, May, Aug, Nov)
Available In
Print & Digital Format
Opportunities
Advertising / Outserts

Rate Card

Multi-Insertion Campaign — Save 15%Per Issue (Standard Rates)

Annual marketing campaigns include a 15% discount when booking 4 issues.

Advertisement Demonstration

Outside Back Cover

The Outside Back Cover in NUMBERS & SENSE is considered the most coveted position in the print edition, with unbelievable impact for any leading company. When the publication is placed on a desk, there is a 50/50 chance the back cover will be face up, offering our premium back-cover advertising partner the greatest level of exposure possible with continued impact for the duration of the publication’s shelf life. Reserving the Outside Back Cover offers protection rights to the position, allowing for first rights to re-secure this premium position on an annual basis before it is offered to any other company.

Ad Specifications

Bleed: 8 5/8" w x 11 1/8" h
Trim (Actual publication size): 8 3/8” w x 10 7/8” h
Live Area (Safety to keep text within): 7 3/4” w x 10 1/8” h
Per Issue Rate: $2,875.00 - 15% = $2,443.75
Your Annual Campaign Rate: $9,775.00 (4 Issues)
Total Annual Campaign Savings: $1,725.00

Get in Touch

To learn more about advertising with CPB Canada to showcase your solutions to bookkeeping professionals across Canada, please complete the information below and we’ll be in contact to discuss the right marketing campaign for you.

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